Jean-Baptiste Fastrez x Monoprix x villa Noailles

Monoprix and the villa Noailles have joined forces to promote innovation and creativity and make design accessible to all. Since its creation, the villa Noailles has been a leading centre for design, architecture and contemporary art, embodying the avant-garde and experimentation, while remaining true to the values of sharing and openness. Monoprix, for its part, has always been a committed player in the democratisation of design through its many collaborations with contemporary designers. Driven by this shared vision, the two brands have naturally formed a partnership to make art and design accessible to all.

With this in mind, Monoprix and the villa Noailles have teamed up with designer Jean-Baptiste Fastrez, winner of the Grand Prix du Jury at the Design Parade Hyères in 2011, for an exclusive collaboration. With his storytelling approach, Jean-Baptiste Fastrez breathes new meaning into everyday objects, transforming them into unique pieces that invite wonder and reflection.

This collection will be presented at the villa Noailles and in Toulon through exceptional installations during the Design Parade in June. These events will immerse the public in the unique world of the collaboration, which will go on sale on 16 September 2025.
This initiative is part of a shared desire between Monoprix and the villa Noailles to make design accessible to all, while celebrating the avant-garde; it takes the form of an annual collaboration between Monoprix, the villa Noailles and a designer who has taken part in the Design Parade festival.

Available from 17 September on Monoprix.fr, in selected Monoprix shops and at the villa Noailles boutique in Hyères and the Ancien Évêché in Toulon.